Onsite Fitness Facilities in Office Buildings, Sound Investment?
In the competitive world of commercial real estate, property owners and managers are constantly seeking ways to differentiate their buildings and attract high-quality tenants. Prime office buildings are considered top of the line offering modern design and emphasizing occupant productivity and wellbeing. They are generally newly built or fully renovated and offer popular amenities such lots of parking spaces, electric vehicle charging stations, excellent indoor air quality, outdoor spaces, and on-site fitness facilities. While some may argue that the space could be better utilized for additional office rentals, the long-term benefits of an onsite gym far outweigh the potential loss of rental income.
Let's explore whether investing in an on-site fitness facility in your office building is a smart move.
Enhanced Tenant Health and Wellness
The primary benefit of onsite fitness facilities is the direct impact on tenant health. Regular physical activity is known to reduce the risk of chronic diseases, boost immune function, and improve overall well-being1. By providing tenants with easy access to exercise options, property owners can promote healthier lifestyles, which can lead to reduced healthcare costs for tenant companies and a more vibrant tenant community1.
Increased Tenant Satisfaction and Retention
Onsite fitness facilities are often regarded as an indication of a building's dedication to tenants’ well-being. This perception can lead to greater tenant satisfaction and, consequently, improved tenant retention rates. The convenience of having fitness facilities within the building allows tenants to exercise at times that fit their schedules, whether it be early in the morning, during lunch breaks, or after work. This added convenience enhances the building's overall appeal, making it easier to attract and retain tenants.
Attractiveness to Potential Tenants
A well-equipped fitness center can significantly enhance the attractiveness of a building to potential tenants. According to CBRE, top workplaces are increasingly prioritizing wellness amenities, including fitness facilities, to create a more appealing and productive work environment2. This trend is supported by the growing demand for health and wellness amenities in commercial properties3.
Addressing Concerns About Loss of Potential Rent
One common concern is the potential loss of rental income from using the space for a fitness facility instead of additional offices. However, the long-term benefits often outweigh this initial loss. The reduction in healthcare costs, increased productivity, and improved tenant retention can lead to significant financial savings1. Moreover, the presence of a fitness facility can make the building more attractive to potential tenants, reducing vacancy rates and increasing overall rental income1.
Investing in employee wellness is investing in the future of your organization. A healthier, happier workforce leads to greater productivity, engagement, and long-term success.
Conclusion
Investing in an onsite fitness facility is a strategic decision that can yield substantial benefits for both tenants and property owners. By promoting health and wellness, increasing tenant satisfaction, and enhancing the building's attractiveness, property owners can create a more engaged and satisfied tenant community. While the initial investment and potential loss of rental income may seem daunting, the long-term gains make it a worthwhile endeavor.
What are your thoughts on incorporating fitness facilities in multi-tenant office buildings?
References